If you are trying to decide how to vote in an election, political advertising is more or less worthless, and it seems whatever laws are passed to improve the situation only make it worse.  Remember back in the day when we used to study logic and logical fallacies in schools?  I don’t know if anyone does that anymore, but political advertising is full of logical fallacies that, if you just think about it, more often than not invalidate the points it makes.
The creators of these ads have mastered the visual and auditory cues that manipulate our emotions, that they often get away with it.  We are often tricked into voting against our interests.
Don’t trust the news  or media, either.  For the most part the media doesn’t intentionally mislead or obfuscate, they just don’t bother to investigate.  They have one side debate the other, and that doesn’t always get at the truth.  Even in debates candidates will avoid taking a stand on any issue that is remotely controversial and may even say different things before different audiences.
Here is an excellent tool you can trust, Project Vote Smart.  It will tell you where the candidates stand on the issues based on their records, their statements and surveys they send to candidates.  You can even find your Presidential Soul Mate by checking their stance on the issues.  It even includes all the third party candidates! When we vote, we ought to be able to vote based on facts and the media is failing in its job to help us do that.  Consequently we have to do the work.  Fortunately, sites like this are there to help.
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I, for one, am tired of voting based on rumors, lies and innuendo, in ways that aren’t even in my own interest. I want facts, and the sites above provide them.