I saw an interesting report about the costs of college sports on the PBS program Need to Know tonight. According to the report, the football coach at the University of Alabama earns 6 million a year, more than twice the salary of the nation’s highest paid college president. The Men’s Basketball Coach at the University of Connecticut is the highest paid employee in the state. These are both public universities, by the way.
That, alone, is shocking. It is often argued that the sports teams bring in revenue in ticket sales and merchandise licensing, but people buy plenty of merchandise from colleges that don’t play in the big tournaments. It’s also argued the sports teams bring in exposure, but Harvard and Yale don’t field NCAA teams and they seem to have little trouble attracting students. Ultimately, if a potential student has a choice between a really prestigious school that places graduates in great jobs and and a college well known for athletics, I dare say, most would pick the college that offers the better job prospects.

Watch the full episode. See more Need To Know.

Even more shocking is the fact that many of the colleges with huge athletics budgets have recently past huge tuition increases. Moreover, in Alabama and Connecticut where the coaches salaries are so high, budgets are really hurting. According to the Center on Budget and Policy Priorities, since 2008 Alabama has

• ended many home assistance programs intended to help the elderly stay in their homes rather than be institutionalized,
• cut aid to K-12 education programs,
• raised tuition in state universities 8-23 percent, depending on the institution,
• placed a hiring freeze on the state workforce.

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Likewise Connecticut has

• Placed a hiring freeze on state workers
• Blocked medicaid coverage for over-the-counter medications and nutritional supplements going to 220,000 pregnant women, parents, caretaker relatives and disabled and elderly adults
• cut aid to K-12 education programs,
• Cut operating funds and financial aid in higher education
• proposed cut in programs that help prevent child abuse and provide legal services for foster children,
• Cut grants to localities
• Laid off state workers
• Instituted hiring freezes.

Draw your own conclusions.